Entrepreneurship

A start-up is a company that is in the first stage of its operations. These companies are often initially bankrolled by their entrepreneurial founders as they attempt to capitalize on developing a product or service for which they believe there is a demand. Due to limited revenue or high costs, most of these small-scale operations are not sustainable in the long term without additional funding from venture capitalists

Crowd funding allows people who believe in a start-up to contribute money via a crowd-funding platform. Start-ups often raise funds using venture capitalists. This is a group of professional investors that specialize funding start-ups. Silicon Valley in California is known for its strong venture capitalist community and is popular destination for start-ups.
Start-ups may use a small business loan to commence operations. Banks typically have several specialized options available for small businesses; a microloan is a low interest, short-term product, tailored for start-ups. To qualify, a detailed business plan is often required.
A start-up may be funded using credit. A flawless credit history may allow for a line of credit to fund a start-up. This option carries the most risk, particularly if the start-up is unsuccessful.

All communication or media tools that a company employs to correspond
with customers and prospective customers. Sometimes abbreviated to “MarComm”.
Product , Product positioning, Product life cycle, Price, Place, Promotion, Online adverting, Direct mail, Telemarketing, Outbound vs. inbound marketing, Blogging,
Social media marketing, Search engine optimization (SEO) and many more

A brand is defined by the potentials its product possesses. Branding is use to communicate a product qualities to consumer. Definition Personal Branding describes the process by which individuals and entrepreneurs differentiate themselves and stand out from a crowd by identifying and articulating their unique value proposition, whether professional or personal, and then leveraging it across platforms with a consistent message and image to achieve a specific goal. Your brand is what people say about you when you’re not in the room. - Jeff Bezos Founder of Amazon.
`` Branding and rebranding ``

Start-ups need to consider what legal structure best fits their entity. A sole proprietorship is suited for a founder who is also the key employee of a business. Partnerships are a viable legal structure for businesses that consist of several people who have joint ownership; they are typically straightforward to establish. Personal liability can be reduced by registering a start-up as a limited liability And many more

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